Do you know how to design your Professional Presentation Short Speech?

If you want to enroll in the Public Speaking Course for Networking that will be taught by Shortnews247, you can do so in the form at the end of this article.

Communicating effectively is essential for success in any profession. Whatever business project we have embarked on, success goes hand in hand with our ability to communicate.

Every day it is more necessary to learn how to design our message, in the form of a presentation or speech. But not only those who do networking ALL of us who want to communicate our project, product, or company, WE ARE more aware every day that the paradigm to reach our possible present and future clients has changed and we must adapt quickly.

Even those who consider themselves more experienced often fail to communicate or impact their work teams, meetings and/or regular or occasional networking events.

More than 10 years, every day, thousands of hours of accumulated work, listening and improving the guidelines to help communicate the message, have given us the tools to continue helping to improve your company presentation.

Our Shortnews247 Club entrepreneurs know this. For years, we have been teaching and practicing how to communicate effectively professionally. However, a distinction is necessary, what is recommended for communication in our offices, with our team and employees, is not necessarily the same for networking activities, or business networks where our goal is to grow our network of contacts. .

For this reason, in this article we are going to talk about the keys in public speaking for networking, communication techniques specially designed to meet and connect with new professionals.

Structure your speech

First things first: define your objective and order what you want to communicate.

An event as important as a networking session in which you seek to meet new professional collaborators is not a matter of improvising, that is clear. On the contrary, you need to have a plan, a communication design. And of course from now on I advise you to rehearse.

Who are you? What is your job? What does your company do? How do you add value to the people in your network? And it’s not about having a script carved in stone, but really understanding the ideas and concepts around what you do and communicating accurately.

For others to understand you, you first have to clarify yourself first, that is the way to make it easier for others to understand. You and only you are responsible for being heard and understood.

Take Care of Verbal and Non-Verbal Language

What you say with words is only half the job. Your non-verbal language, also known as body language, conveys a lot of essential information on its own.

Even if your interlocutor is not concentrating on interpreting what you do with your hands, your posture and many of your facial gestures, they are giving him both positive and negative information. We are social beings who receive all kinds of signals at a subconscious level. Whether you like it or not, this will have an important influence on how your information is received and the impact you have on them.

We could talk for hours about the ideal non-verbal language, since it is worth knowing how our gestures, our gaze, our pauses, our silences communicate. That is why we invite you to participate in our face-to-face workshops. It is necessary to learn how to design your presentation, if you have been looking for this training for a long time, the time has come to learn how to make an impact with your speech (more information at the end of this article).

Take a Deep Breath: Master the art of making an engaging presentation.

Our ability to speak in public without being limited by fear is directly linked to self-confidence and the clarity of our goals. Transmitting my company, my project, my business idea is not easy, we know, experience has shown us; thousands of people and only a few knew how to do it. Doing it well is essential for them to know me and build trust Improving and expanding our relationships increases our business opportunities. We must learn to present our ideas, structure the engaging message, or make them laugh or simply get them to listen to us actively, so that when I leave they remember me, who I am, what I do and how I can help them solve their problem. present or future, without forgetting of course that they keep my name and my contact.

But it is not easy. Much work has been done in this field, seeking to help professionals improve their performance. And it is almost never about communication problems per se, but about fear, insecurity and lack of focus. Being in front of an audience, being the center of attention, is a very vulnerable position that most of us fear to a greater or lesser extent.

One of the techniques that is helping professionals in all fields is mindfulness. The Eastern practice based on breathing and a greater awareness of the present moment helps us to relax and enjoy a better relationship with our emotions, especially the negative ones.

Practicing some of the mindfulness exercises frequently will give us the ability to better control our restless mind, especially in times of stress such as public speaking.

Build trust, thanks to Storytelling

For more than 100,000 years, human beings have used stories to connect with their peers, from caves, through Aristotle to the present day, there is evidence that effective communication requires impacting emotions and that is achieved through Storytelling , or storytelling.

What does this have to do with Public Speaking in Networking?


The brain has an indelible imprint, which is the filter of trust, which has traditionally been identified with intuition, first impression, etc. We developed this filter to find out if another living being was dangerous, friendly, or even trustworthy. And since it has been highly effective for the survival of the species it is deeply ingrained.

How does it work?

In this way, the brain has a strategy that is to identify similarities with things that are familiar and comfortable to trust or otherwise put us on alert. And this brings us to Storytelling. It has been shown that the structure of the stories activates areas in the brain that generate attention and empathy (Yes, that word so used), through neurotransmitters and mirror neurons.


Obviously you have to do some work to adapt it to the audience, but to answer this question I’m going to ask you another;

Do you remember the stories that your grandparents told you? Or those others that were told on camping nights with friends? What memories do you have of those moments?….

It is definitely a very powerful tool that allows us to connect deeply with other people.

Do you think this will help you in your Networking relationships? If you are willing to learn it, we are prepared to teach you.

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